A new study conducted by KRC Research for United Minds illustrates why contributions from both employer and employee is the secret to a committed, resilient, and successful workforce.
Today’s organizations are experiencing continuous, unprecedented change. From how, where, and even why work gets done, to shifting expectations around the need for physical, mental, and emotional […]
KRC Research, in partnership with Weber Shandwick’s Geopolitical Strategy & Risk Group, has released Home Country as Stakeholder: The Rising Geopolitical Risk for Business Leaders.
COVID-19 super-charged conversations among corporate leaders about the role of business in the world. And as businesses rethink, reevaluate and reassess their role in a post-COVID world and heightened […]
KRC Research, in partnership with Weber Shandwick and United Minds has released Employee Activism in the Age of Purpose: Employees (UP)Rising as an expansion upon Weber’s extensive work on corporate activism. While our previous research focuses on the impact of CEO activism on consumers, technology professionals and marketing and communications leaders, this latest study […]
Serious mental illness affects almost 9.8 million[i],[ii] Americans and with only 25,000 psychiatrists practicing nationwide[iii],[iv], new research reveals psychiatrist support for delegating authority to pharmacists to administer long acting injectable (LAI) antipsychotic therapies to patients living with serious mental illness.
In partnership with Weber Shandwick and KRC Research, Janssen Pharmaceuticals funded a survey of psychiatrists across […]
At a time when consumers appear to increasingly vote with their wallets, either in support of or against companies, Weber Shandwick and KRC Research surveyed consumers in the US and the UK to explore the motivations behind consumer activism. The research, Battle of the Wallets: The Changing Landscape of Consumer Activism, investigates the motivations behind […]
Weber Shandwick, in partnership with KRC Research, released The Company behind the Brand II: In Goodness We Trust, a second installment in The Company behind the Brand series. The new survey, conducted among consumers and executives across 21 markets worldwide, found that today’s consumers are increasingly expecting companies to deliver well-being to their lives while closely watching how […]
As companies confront the next wave of the information age—the era of Artificial Intelligence (Al)—Weber Shandwick partnered with KRC Research to conduct Al-Ready or Not: Artificial Intelligence Here We Come!, a survey among consumers in five global markets and augmented with how well marketers are aligned with those perspectives. AI is undoubtedly transforming business. Our […]
Weber Shandwick, in partnership with KRC Research, released The Dawn of CEO Activism. This survey of American adults gauges awareness of and attitudes toward CEOs speaking out on important societal issues. We have identified CEO activism as a new dynamic executive engagement platform that has the ability to drive and differentiate corporate reputation. The research […]
Click here to download the webinar presentation slides, or view them in the player below.
At the annual Public Relations Society of America 2015 International Conference and a webinar on January 14, KRC shared our comprehensive approach to creating meaningful, original content that commands coverage and engages stakeholders.
In this era where content is in demand 24-7, this approach […]
KRC Research, in partnership with leading global communications and engagement firm Weber Shandwick and the Institute for Public Relations (IPR), found distinct differences in what Millennials think makes or breaks their reputations at work compared to older generations, especially when it comes to networking and socializing on the job. The survey reveals Millennials’ hyper-focus […]
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